{"version":"https://jsonfeed.org/version/1","title":"Roots Marketing Co.","home_page_url":"https://rootsmarketingco.com","description":"Roots Marketing Co.","author":{"name":"Roots Marketing Co."},"items":[{"id":"https://rootsmarketingco.com/blog/f/choosing-the-right-digital-marketing-partner-in-2026","html_content":"

The time between Christmas and New Year’s often brings a rare pause. For many business owners, it’s one of the few moments in the year to slow down, reflect, and think about what’s ahead.

","url":"https://rootsmarketingco.com/blog/f/choosing-the-right-digital-marketing-partner-in-2026","title":"Choosing the Right Digital Marketing Partner in 2026","summary":"The time between Christmas and New Year’s often brings a rare pause. For many business owners, it’s one of the few moments in the year to slow down, reflect, and think about what’s ahead.","date_modified":"2025-12-28T17:37:15Z"},{"id":"https://rootsmarketingco.com/blog/f/why-concord-salisbury-businesses-rely-on-roots-marketing-co","html_content":"

Running a business here in North Carolina — especially in towns like Concord and Salisbury — comes with its own rhythm. Some days you’re slammed from sunrise to sunset, and other days you’re catching up on paperwork, cal...

","url":"https://rootsmarketingco.com/blog/f/why-concord-salisbury-businesses-rely-on-roots-marketing-co","title":"Why Concord & Salisbury Businesses Rely on Roots Marketing Co.","summary":"Running a business here in North Carolina — especially in towns like Concord and Salisbury — comes with its own rhythm. Some days you’re slammed from sunrise to sunset, and other days you’re catching up on paperwork, cal...","date_modified":"2025-12-08T21:43:01Z"},{"id":"https://rootsmarketingco.com/blog/f/wait%E2%80%A6-what-is-seo-and-do-i-really-need-it","html_content":"

If you’ve ever heard someone say, “You need to work on your SEO,” and just nodded while secretly thinking what in the world is that? — you're not alone.

","url":"https://rootsmarketingco.com/blog/f/wait%E2%80%A6-what-is-seo-and-do-i-really-need-it","title":"Wait… What Is SEO? And Do I Really Need It?","summary":"If you’ve ever heard someone say, “You need to work on your SEO,” and just nodded while secretly thinking what in the world is that? — you're not alone.","date_modified":"2025-06-18T13:00:00Z"},{"id":"https://rootsmarketingco.com/blog/f/why-consistent-social-media-posting-matters-for-your-business","html_content":"

Running a local business means wearing a lot of hats — owner, customer service rep, bookkeeper… and yes, marketer too. It’s easy for social media to fall to the bottom of the list, especially when things get busy. But he...

","url":"https://rootsmarketingco.com/blog/f/why-consistent-social-media-posting-matters-for-your-business","title":"Why Consistent Social Media Posting Matters for Your Business","summary":"Running a local business means wearing a lot of hats — owner, customer service rep, bookkeeper… and yes, marketer too. It’s easy for social media to fall to the bottom of the list, especially when things get busy. But he...","date_modified":"2025-05-28T15:00:00Z"},{"id":"https://rootsmarketingco.com/blog/f/why-brand-identity-matters-%E2%80%94-and-why-you-need-a-marketing-partner","html_content":"

Every small business has a story — a reason it exists, the people behind it, and the community it serves. But too often, that story gets lost in the noise of generic marketing and one-size-fits-all strategies. That’s whe...

","url":"https://rootsmarketingco.com/blog/f/why-brand-identity-matters-%E2%80%94-and-why-you-need-a-marketing-partner","title":"Why Brand Identity Matters — And Why You Need a Marketing Partner","summary":"Every small business has a story — a reason it exists, the people behind it, and the community it serves. But too often, that story gets lost in the noise of generic marketing and one-size-fits-all strategies. That’s whe...","date_modified":"2025-05-19T17:49:01Z"}]}